That’s where private labels and neck prints come in.
With Apliiq, you can completely relabel apparel on demand—so every order ships with your branding, without the need to carry inventory or manage complicated production steps yourself.
This guide will walk you through what private labeling is, how neck prints work, and exactly how to set them up correctly.
When customers buy from your brand, they should experience your identity from the moment they open the package.
Relabeling helps you:
Build a professional, retail-ready product line
Replace factory tags with your own branding
Increase perceived value and customer loyalty
Create a consistent brand experience across every garment
Instead of selling “a blank shirt with a logo,” you’re delivering something that feels fully custom and intentional.
Relabeling on demand means Apliiq applies your branding automatically during fulfillment, including:
Custom private labels sewn into garments
Custom neck prints printed inside the garment
You don’t need to pre-print bulk inventory or handle garments yourself. Everything happens as orders are produced.
Apliiq offers two powerful ways to customize the inside neck of your apparel:
A classic sewn-in branded label placed in the neck of the garment.
A printed label inside the garment neck, perfect for full-color branding.
Important: These are not subscriptions — they are setup products that allow your account to apply relabeling correctly.
Private labels are ideal if you want a traditional retail finish with a sewn-in tag.
Private labels are always placed in the neck of the garment (when a neck exists).
Placement is fixed and cannot be adjusted.
To set up private labels, you must upload a logo that meets these specs:
Black and white only
1" x 1"
Simple, high-contrast branding works best
Once uploaded, your private label can be applied across eligible products automatically.
Neck prints are printed directly inside the garment and allow for more design flexibility.
Neck prints are always printed in the inside neck area of garments (when a neck exists).
Placement cannot be altered.
Neck prints support full-color designs, and artwork must be:
Full color allowed
2.5" x 1"
This option is great for modern branding, care instructions, or a clean tagless feel.
To get the best results:
Keep private label logos bold and simple for clear stitching
Use neck prints for full-color branding or detailed designs
Always double-check artwork sizing before uploading
Order samples before launching your full store
Relabeling is one of the easiest ways to make your apparel look like a true retail product from day one.
Private labels and neck prints are the finishing touches that separate a basic merch store from a real apparel brand.
With Apliiq, you can relabel apparel on demand and deliver fully branded garments—without holding inventory or managing production yourself.
Ready to set yours up?
Neck Prints (2.5" x 1" full-color design):
https://www.apliiq.com/customize/subscriptions/private-labels/Neck-Prints